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About
the Team
We're a proud female-founded AND women owned and operated small-business born out of the belief that crafting is not just a hobby—it's a way to express your inner artist and make something GENUINE.
GenCrafts is a company founded on family ideals with a simple mission: to Create, Share and Inspire. We believe that crafting should be affordable and accessible to all, no matter your skill level or experience. And we're here to help you at every step along the way.
We are the Crafty Communal, taking you BEYOND THE CANVAS. Here at GenCrafts we are about exploring joy and reimagining resilience, where self expression is one brush stroke away. Offering you the very best in art supplies, tutorials, and stunning inspiration.
Feedback From Our Customers
“The paint is the right consistency, the coverage is excellent, the variety of colors is fantastic...and the price is awesome!"
Katrina A.
“ Best all around Watercolor Palette perfect for traveling. These paints left me very impressed and you have a very happy loyal customer."
Smiti G.
“ The pour paints are absolutely gorgeous, bold and bright. I never need to purchase from anywhere else."
Laura F.
“Literally the best watercolor paper pad I've ever used! There is a LOT of water and layered pigment on this piece, and it never pills or tears! Big fan!!" “
Sarah A.
Better @ US #gencrafts
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